We wanted to wish our clients happy holidays with a video and thought it would be cool to give old Santa a bit of a retrofuturistic twist.
We wanted the video to have a cinematic look and Santa to be a misterious badass.
We've started by character delevopment, research and listening to a lot of synthwave music for inspiration!
In the beginning, we imagined that the final shot of the city would be 3D, but the need to unify the shots (and lack of time) made us step back and we illustrated the city using the 3D modelling as a reference.
Direction: Check it Out Studio
Creative Direction: João Pessegueiro
Illustration: Alexandre Sousa, João Pessegueiro
3D Modeling: Regina Kahrisova
3D Animation: Carlos Marques
Motion Graphics: Carlos Marques
3D Lighting / Texturing: Carlos Marques
Music & SFX: Tambourine Studios
Thankts to our friends at Tambourine Studios for the amazing musical score and sound effects.